BUILD FOR THE LONG TERM IN CHINA. WE’LL SHOW YOU HOW

ABOUT US

Mersol & Luo is a market entry strategy consultancy specializing in the Chinese market. With offices in Hong Kong and Shenzhen, we have our finger on the pulse of business in China. We ensure companies succeed in the Chinese market, delivering a range of market intelligence, market entry consulting, branding, localization, and marketing management solutions.

OUR SERVICES

MARKET INTELLIGENCE

Delivers excellent market research our clients can use to develop their market entry strategy and make well-informed decisions related to their target consumer market, marketing, and sales needs.

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MARKET ENTRY CONSULTING

Our team of experts guides each of our clients through the regulatory approval process for import/export, registering a local corporate entity, establishing sales and distribution channels, and any other necessary steps along the way to formally entering a new consumer market.

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BRANDING & LOCALIZATION

We advise our clients on how to best localize their brand, including developing a website, online store, logo, theme, packaging, translation and the like. This ensures they will be in a strong competitive position.

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MARKETING MANAGEMENT

Developing and executing an effective marketing strategy is important for our client’s long term success. We focus on social media management, content creation as well as traditional media to promote our clients’ products and increase consumer brand awareness.

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OUR BLOGS

Wine in China

In China, a country better known for its own local variety of fiery spirits–baijiu, wine has yet to become the alcoholic beverage of choice. According…